Founder Decision Fatigue: What Nine Open Tabs Cost You
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Marcus Okonkwo runs an automation consultancy out of a spare room in Edmonton. Four years in business, eleven clients, no employees. One Thursday, eleven at night, he is choosing between two font weights on an invoice template he has sent forty one times…
Digital by Default: When Convenience Becomes a Barrier for Small Business Customers
Digital by Default: When Convenience Becomes a Barrier for Small Business Customers A small Alberta town lost its bank branch because most transactions had moved online. The word "most" holds a lesson for every small business owner.
DIY Website or Hire it Out? The Real Costs Nobody Tells you
website isn't a brochure you print once and forget about. It's a piece of infrastructure your business depends on, the same way a delivery van or a point-of-sale system is infrastructure. And like any piece of infrastructure, the real cost